Seed to Sale Cannabis Journey: Shoppers Drug Mart and PurityIQ, produced by Deloitte

For thousands of years cannabis has been used as a medicinal plant for people’s health and quality of life.

In the recent years we’ve embarked into a new chapter and a brave new market. Join us on this journey and learn about the key players across retail, science, and technology come together to forge a new path to safety and transparency, from seed to sale.  

Retailers like Shoppers Drug Mart have been taking deliberate steps to bring this miracle plant into the marketplace in a safe and secure way. They have partnered with thought leaders across other industries to ensure state of the art testing, data analytics, and a transparent supply chain from seed to sale. Learn more about the key players that have been coming together to lead the charge.